Week of Aug 19th

When it comes to crafting engaging ads, creativity is the key to capturing your audience’s attention. Below are three ad examples and insights on how brands can recreate similar success for themselves.

#1: Magazine-Inspired Ad

🔥 Recreate the classic look of high-end magazines to give your ad an elegant and sophisticated feel.

🔥 Use professional photography and polished visuals to create an aspirational look. This enhances the perceived value of your product.

🔥 Keep the text simple yet impactful. Let the visuals do most of the talking, allowing the viewer to connect with the brand emotionally.

#2: Math Price Comparison (Wallet Friendly)

🔥 Break down costs to show how your product offers better value for money. This appeals to the logical side of consumers, making your product the obvious choice.

🔥 Use handwritten, ASMR visuals and easy-to-understand comparisons to drive the point home. This method ensures that it keeps the attention of your audience and keeps the message persuasive.

🔥 Encourage viewers to act on the savings they’ve just discovered. Whether it’s a discount or a time-limited offer, make sure there’s a strong reason to convert immediately.

#3: Sultry Yet Wholesome Quote

🔥 Create an ad that balances allure with wholesome messaging. This combination appeals to a wide range of audiences and keeps your brand image clean yet intriguing.

🔥 Incorporate a memorable quote that resonates with your brand's values. This not only draws attention but also leaves a lasting impression on your audience.

📌 Don’t want to build out your in-house creative team at your ecommerce brand? Let’s talk about how my team and I might be a good fit to work with your brand.

-Janky Patel

CEO & Founder @ Sight Glass Collective