Week of Mar 18

The theme of this week’s ad creative round-up is simplicity yet effectiveness. These ads are easy to recreate yet will produce strong results. Two of these ad creatives were even made in-house with our team. Let’s get started!

#1 Upgraded Review Ad

This upgraded review ad is similar to your typical review ad but includes a feature that has a stronger chance of enticing the audience to click through and convert. Here’s exactly how to recreate it:

🔥 The distinguishing feature of this review ad is the inclusion of the line: “10,406 Five Star Reviews”. This provides ultimate customer social proof.

🔥 Additionally, it’s still important to include a strong, concise customer review showcasing the outcome after using the product.

🔥 Include an image of the product as well to allow this ad to have a strong balance between the customer quote and a split image of the product.

#2 In-House PR Ad

Haven’t been featured in a publication? No problem. Make one up yourself. We created this for the brand Vacation, where it’s styled as a retro, vintage print ad that fits the brand's style AND feels like a publication. Here’s exactly what you need to do to recreate it:

🔥 Include one of your best-selling products and use a flashy headline. In this example, we used “The World's Best-Smelling Sunscreen.”

🔥 Showcase the product image. You can also include a lifestyle image to showcase the product in use.

🔥 Add a blurb about the product as if it’s the body of the article.

#3 Search Bar 

We developed this ad creative for Monday, the haircare brand, and it’s an eye-catching creative that will stop the scroll instantly. Overall, this is a pretty simple yet effective ad. Here’s how you can recreate it for your brand:

🔥 Pose a question that relates to a common problem that your customers have in the search bar.

🔥 For the second frame, indicate your product as the solution to the original question.

🔥 For the background image, use a product plus lifestyle image so potential customers can envision themselves using the product.

If you're still struggling with ad creative development, feel free to reach out whenever you're ready for help with your ad creative strategy. You can contact me at [email protected]