Week of Feb. 24th

The best ads don’t feel like ads—they feel like messages, stories, or responses to real customer feedback. Brands are finding new ways to seamlessly integrate their products into everyday conversations, create visually striking presentations, and turn customer demand into viral moments. Here are three ad formats that brands can use to stand out and drive engagement.

#1. Conversational Ad

🔥 This ad mimics a casual chat message, making the product feel like a natural part of a real conversation. The familiarity of the format makes it instantly engaging.

🔥 Use a tone that resonates with your audience—friendly, humorous, or even urgent. Keep it short and snappy to maintain authenticity.

🔥Make the call-to-action feel effortless, like a natural next step. Whether it’s “Check it out” or “Let’s do this,” it should blend into the chat format seamlessly.

#2. Eye-Catching Collage

🔥 This ad presents the product through a striking collage, showing off different angles, use cases, or variations in a single frame. It’s visually appealing and delivers a quick overview of the product.

🔥 Focus on variety—show the product in action, different colors, or unique features to make the collage dynamic.

🔥 Keep the layout clean and aesthetically pleasing. A cluttered collage can overwhelm the viewer, so balance the design with whitespace and clear focal points.

#3. Customer-Driven Comeback

🔥 By featuring multiple customer reviews, this ad builds anticipation and credibility. The “We heard you loud and clear” message makes the audience feel valued and involved in the product’s return.

🔥 Use actual customer feedback for authenticity. Highlight the most enthusiastic or persuasive reviews to create a sense of urgency.

🔥 Reinforce the comeback story with a strong CTA—“Get it before it’s gone (again)!” or “Back by popular demand!” to encourage immediate action.

Here are my top LinkedIn Posts from this past week:

Janky Patel

CEO & Founder @ Sight Glass Collective