Week of Nov. 11th

With brands looking to cut through the noise, here’s a collection of ad creative concepts that engage viewers and inspire action. These three ads creatively combine visuals and interactive elements to get the message across. Let’s dive into how your brand can recreate their magic.

#1. Sold Out Billboard Sign-Up

🔥 This ad taps into FOMO with a sold-out message on a virtual billboard, encouraging customers to sign up so they don’t miss out again. The scarcity angle combined with bold visuals makes the viewer feel the urgency.

🔥 To recreate this for your brand: Use scarcity and exclusivity in your messaging. Display a “sold out” sign to create urgency, and encourage sign-ups by positioning it as the only way to guarantee access.

🔥 Pair with high-contrast visuals, such as a prominent billboard or marquee, to grab attention and create a memorable visual that reinforces the limited-time offer.

#2. Seasonal Color & Product Swap

🔥 This ad highlights product changes that match the season, visually signaling freshness and relevance. The dynamic transitions reflect the brand’s adaptability and encourage users to keep up with seasonal trends.

🔥 To recreate this for your brand: Show off seasonal product variations or colors to tap into timely trends. Use transitions that reflect the seasonal change to make the ad feel relevant and current.

🔥 Incorporate a call-to-action that plays on the theme, such as “Freshen Up for Fall” or “Winter Essentials.” This adds a sense of urgency while making the seasonal tie-in even more memorable.

#3. Frozen Article & CTA Typing Effect

🔥 This ad uses a clever combination of a frozen article with a typing effect in the CTA, directing attention to the main product feature while keeping the text focused. The effect creates a sense of curiosity and immersion.

🔥 To recreate this for your brand: Use a freeze-frame approach with an overlayed typing CTA, leading viewers to feel like they’re reading a live message. It pulls attention directly to the brand’s message and CTA.

🔥 Add a subtle animation, such as a blinking cursor or typing sound, to create the illusion of a real-time interaction. This builds a sense of immediacy and makes the CTA more enticing.

Here are my top LinkedIn Posts from this past week:

📌 How this viral TikTok video drove 40% of Chill’s Q3 revenue 🤯

📌 Want to see an ad that stops the scroll?

📌 Quick Marketing Glossary