Week of Oct. 21st

Unlocking creativity in your ad campaigns means more than just showcasing a product—it’s about creating an experience that sticks. Today, let’s explore 3 ads that tap into customer engagement, product excitement, and personalized choices. These ads serve as a fantastic blueprint for any brand looking to stand out, whether by offering a curated product mix or turning shopping into an interactive game. Here's how you can recreate these brilliant campaigns for your own brand.

#1. Product Mix and Match

🔥 This ad encourages consumers to "mix and match" different products, creating a sense of personalization and fun. The concept is visually appealing, as it offers different combinations that give customers the freedom to build their ideal set.

🔥 Use vibrant and clean visuals to highlight the versatility of your products, showing how they can be combined to create a personalized experience. Offer suggestions but keep the choice in the customer's hands.

🔥 Introduce limited-time bundles or exclusive combinations to create urgency and boost conversions. Incorporate dynamic pricing that adjusts as customers mix and match, making the experience feel more interactive.

#2. Multiple Choice Experience (Answered by All of the Above)

🔥 This ad uses a playful "multiple choice" format to engage the audience, but with a twist—the correct answer is "all of the above." It’s a clever way to present product benefits without forcing customers to choose, conveying that all options are equally beneficial.

🔥 Tap into your audience’s love for choice while nudging them toward purchasing all options. Create fun, quiz-style content that keeps viewers engaged and subtly pushes for more than one product.

🔥 Use strong call-to-actions like “Why choose when you can have it all?” or “Don’t settle—grab the full set!” to motivate higher cart values. This strategy works well for collections or product sets that complement each other.

#3. Price #3. Mini Kit Limited Edition Picture-by-Picture Montage

🔥 This ad showcases a limited-edition mini kit through a picture-by-picture montage, building excitement and highlighting the exclusivity of the product. The montage style keeps viewers engaged, drawing attention to each component of the kit.

🔥 Use picture montages or step-by-step reveals to introduce each part of a limited edition set. The sense of exclusivity combined with a visual countdown of what’s inside makes it hard to resist.

🔥 Emphasize scarcity by featuring the "limited edition" and adding a ticking clock or countdown timer. Make it visually dynamic by pairing each product shot with a catchy phrase or fun fact.

Here are my top LinkedIn Posts from this past week:

📌 This ad went viral with 29 MILLION views!!!

📌 I’ve generated $80,000,000 for DTC brands with ad creative.