Week of Sept. 1st

Great ads don’t just sell a product, they create an experience, spark curiosity, and make consumers feel like they’re part of something bigger. Here are three clever ad formats that tap into personality-driven marketing, interactive visuals, and social proof to drive engagement.

#1. “What’s Your Zodiac Product?” Table

🔥 A fun, shareable table matches each zodiac sign with a specific product, highlighting their personality traits and the ideal body area to use the product. This format feels personalized and interactive, making it easy for users to engage with.

🔥Use personality-driven marketing. Whether it’s zodiac signs, enneagrams, or favorite aesthetics, people love seeing themselves in content.

🔥 Make it highly shareable. Encourage users to tag their friends in the comments or repost to their stories, amplifying organic reach.

#2. Desk Setup Breakdown Label

🔥 A well-designed desk setup photo with callout labels highlighting different items (e.g., laptop, coffee, productivity tool). This ad subtly integrates the product while making the post visually engaging and informative.

🔥 Showcase your product in real life. Instead of just showing your product alone, place it in an aesthetic, relatable setting that matches your audience’s lifestyle.

🔥 Use callouts for quick, scannable content. Labels make it easy for viewers to instantly understand the value of each item, which keeps them engaged longer.

#3. Real Questions, Real Solutions

🔥 A video starts with a relatable question, introduces the product as a solution, highlights key benefits, and then displays a stream of user-generated comments recommending the product. This builds trust and authenticity while keeping the video engaging.

🔥 Start with a relatable hook. Use a pain point or common question your audience actually has to grab their attention immediately.

🔥 Leverage social proof. Feature real comments, testimonials, or reactions to reinforce credibility and encourage more user engagement.